Tag Archives for keywords

Navigating Social Stats

When platforms like Facebook, Twitter and LinkedIn founded the social media scene, there were neither handbooks nor how-to guides for marketers.  Instead, we made it up as we went along.  Data that helped demonstrate ROI to the C-Suite was non-existent.  But as time passed and more platforms appeared to an eager audience, keywords like engagement […]

More Blogging Best Practices for Your Brand and Your Event

Here are some more blogging best practices and helpful tips: Be “On the Regular:” Blogs and social media operate on the same channel: post on a regular schedule to retain your followers’ interest. Call to Action: Reader engagement need not end with one post.  Consider writing a series of posts on a single topic or […]

Blogging Basics for Beginners

I started blogging for OpenMindWorks a little over a year ago, so I don’t consider myself an expert – a word I shy away from to begin with.  With that said, however, I have learned some tips and tricks along the way.  Earlier this week, I delivered a presentation on personal branding and more specifically […]