Tag Archives for tradeshow

The Media Wall: Strategies, Opportunities, and Limitations: Part I

Your number of social media followers has increased, your user engagement is up and your content messaging is on track:  what’s next?  How can planners better integrate social media into meeting activities while they are taking place?  Perhaps you need to build greater interest in and foot traffic on your tradeshow floor:  how will you […]

Using Hashtags for Events

The Spring tradeshow season is a busy one, only surpassed by the Fall tradeshow season. I am celebrating 20 years (!) in the event management business this year: six years as a tradeshow manager in the publishing industry and 14 years of producing the convention itself. Over the years, I have learned not to even […]